HOT WHEELS
"VINTAGE RACING" Product Line Logo
DAVE PARMLEY / KUSTOM KULT STUDIO
TRIGGERLAB STUDIO
Epic Cars From An Epic Period
"HOT WHEELS Vintage Racing brings to life some of your favorite pro-stock drag racers, stock cars and road racers from the '60s and '70s racing era. Along with these reproductions, we're creating some awesome HOT WHEELS originals to compete in this slick series. We have the power to celebrate the spirit and style of great American race cars from an epic period in automotive history."
 
Nostalgic Racing Type & Stripe
With vast knowledge of auto racing history and auto racing logo design Dave Parmley and Eric Ruffing, while with 13THFLOOR,  worked with the HOT WHEELS packaging team to create this "embroidered patch" logo for the new line of Vintage Racing cars. We hand drew the nostalgic looking type inspired from era fonts and through various techniques created this incredibly detailed looking embroidered patch.

To learn more about this product you can visit the HOT WHEELS site.
See the HOT WHEELS + STYLE GUIDE 2 Import Showdown at KUSTOM KULT STUDIO
See the HOT WHEELS + STYLE GUIDE + Motorsports Project at KUSTOM KULT STUDIO
See the HOT WHEELS + VINTAGE RACING Project at KUSTOM KULT STUDIO
See the HOT WHEELS + DRAGSTRIP DEMONS Project at KUSTOM KULT STUDIO

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